NEW YORK and REDWOOD CITY, Calif., March 15, 2021 /PRNewswire/ — Major League Soccer’s esports league, eMLS, and Madden 21 coins Electronic Arts (NASDAQ: EA), now revealed the full details for its 2021 eMLS Cup presented by Coca-Cola. On March 20-21, the best EA SPORTS? FIFA players in North America will compete for a league record $40,000 eMLS prize pool. Throughout this week, fans will also have an opportunity to purchase a brand new limited-edition eMLS jersey, earn awards through giveaways, participate in social campaigns, and compete in an amateur contest.
During eMLS, MLS and EA can engage the native and gaming-oriented football fanbase through the MLS offseason, sustaining sports engagement through the power of EA SPORTS FIFA. Every two from three MLS fans reported in a recent poll they regularly play with EA SPORTS FIFA and more than 75% of MLS fans noticed the video game franchise is essential to the enjoyment of their sport.
Back in February, eMLS League Series 2 averaged 45,000 concurrent viewers over the two-day broadcast, which established a new record for the league and a 24 percent uptick in viewership in precisely the same event in 2020.
“eMLS Cup is the culmination of an incredible esports season enabling fans to support their favourite lunches in exceptional ways, while supplying some of the best EA SPORTS FIFA players in the world with a safe and competitive environment,” said Camilo Durana, MLS Senior Vice President of Properties and Events. “Our dedication to esports, together with the incredible support of our patrons, has assisted us to better serve fans, reach new audiences and exhibit the unique function eMLS has in the North American fan experience.”
Competition will be performed only on PlayStation? 4 (PS4) with 12 eMLS players competing at a two-day, single-elimination bracket. Eleven eMLS players have qualified into mut 21 coins buy the eMLS Cup bracket by using their aggressive performances at the first two events of their eMLS year – eMLS League Series 1 and 2 presented by Coca-Cola.
